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Game Change: Demotix and Corbis sign massive global distribution agreement

Amazing news for us all!

Game changer for both parties, and we reckon a game-changer for the industry...


Here's the official press release:

SEATTLE and LONDON (March 9, 2011) – Corbis Images (www.corbisimages.com), a leading visual media provider for the creative community, and Demotix (www.demotix.com), the multi-award winning open news platform, today announced a new worldwide distribution agreement. Later this month, Corbis Images will begin offering an edited selection of breaking news photography from Demotix through corbisimages.com.

Through its community of more than 4,000 active freelance professional and semi-professional contributing photographers, London-based Demotix is recognized as a source for breaking news photography of stories and locations that the mainstream media struggle to reach. Demotix pioneered community-based sourcing of photojournalism through an extended network of local photographers, and today has contributors based in almost every country around the world, with particularly deep coverage in Europe, the Middle East and Asia.

“Our new partnership with Demotix complements our breaking news offering with photography of news events that happen off the beaten path,” said Anil Ramchand, Director of News, Sports and Entertainment. “As some providers of news photography cut back on their geographic coverage, Corbis will now have faster access to quality photojournalism from a community of thousands of local photographers around the world, increasingly making Corbis a destination for news media looking for exceptional breaking news images.”

Demotix is recognized for distributing compelling photojournalism from events including the 2011 protests across the Middle East, the 2010 World cup, the 2009 Iranian elections, the 2008–2009 Israel–Gaza conflict, and its in-depth coverage of the 2009 G20 protests in London.

“Our new global distribution agreement with Corbis takes our business to the next level, providing our community of contributors with significant reach into newsrooms around the world,” said Turi Munthe, CEO, Demotix. “Working with Corbis will help build our awareness around the world and create a wealth of new opportunities for our photographers.”

Demotix, launched in 2009, represents over 400,000 new images and adds about 25,000 new images monthly. Corbis will handpick a selection of images to be distributed through its website with the first images being available by the end of March.

# # #

About Corbis Images
Corbis Images is a leading visual media provider for advertising, marketing and media professionals, providing a comprehensive selection of stock photography and illustrations. Corbis Images has exceptional creative, documentary, archival, fine art, current events, and entertainment images to help the creative community produce distinctive work for web sites, magazines, newspapers, books, television, and films. Corbis Images serves its global customer base through its renowned Sales & Service teams and its fast, intuitive web site at www.corbisimages.com. Corbis has offices in North America, Europe, Asia and Australia that serve more than 50 countries.

About Demotix
Demotix is a multi-award winning global photojournalism newswire. With over 4000 active photojournalists around the world, Demotix images have appeared on the front pages of the New York Times, Wall Street Journal, Guardian and elsewhere, and in print, broadcast and online media all over the globe. With an archive of over 400,000 news images, one of the largest networks of photojournalists, and a monthly growth rate of 25,000 images, Demotix has been called "Journalism for the 21st Century" by the Daily Telegraph, and TechCrunch has reported that "Demotix [is] reinventing the newswire". For more information, visit www.demotix.com.

Comments
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ezsham

Congratulations for both Demotix & Corbis. Thank's for the update.

AdhamKhorshed

Congratulations and best wishes for both Demotix & Corbis.

Adham Khorshed
email:khorshedadham@gmail.com

pdimages

excellent news guys, well done to all the team.

pete

pdimages
www.petedewhirst.com

devgogoi

Jai Ho!

Heimana

Congrats Turi and the team!
This is a great news, long life to Demotix and partners :-)
Take care (hangover time) !

www.heymana.com
twitter : @heimana

camilodelgado

Great news, congrats for the community and Demotix team!!

Theodor

Turi,
that's then good news! Was just afraid of some kind of "bulk sale"... as it is happened sometimes. So I came to join Demotix on recommendation of "Democracy Now" not some commercial media outlet.
Thank's for the update
Theodor

Theo Fruendt Paris, France

epoca_libera

That is great-great news.
Congratulations for the team and the photojournalists of Demotix! .

http://www.facebook.com/epocalibera

Stephenford

Turi and team.
Well done with this agreement with Corbis. I'm hopeful that this new partnership, alongside the other progressive relationships already engineered by Demotix and enlightened media image sources, will gradually start to redifine 21st century photojournalism.

Stephen Ford

JuanFach

Now we´re talking !!! Congratulations that is great!! news!

Juan Fach
Photojournalist
http://www.fachphoto.com

Florida / US: +1 3057221454 ext 215
New York / US: +1 646-3583480 ext 586
Madrid / Spain: +34 911881698 ext 682
London / UK: +44 2033550491 ext 822

lawmoment

Hello Turi,

Once again thank you for your and the team's hard work in establishing Demotix a relevant and respected agency in photojournalism.

This deal with Corbis, and the previous partners you have teamed up with, will give us more and new opportunities for our reporting.

If I may, I'd like to comment on your reply to @Theodor where you reply with Archives. Maybe this deal with Corbis is a good time to rethink the structure of archiving. At the moment there isn't a section where we can upload photos or specifically a class images as editorial stock; those tail end type of photos. At the moment it seems that such images have to be, sort of, included/smuggled in a news story. For example were do we upload an image, say of a country's flag, if it is not part of a story? I am sure the time has now come to rethink categories and certainly have a section for pure editorial stock. Maybe even the categories used by other partners subject of course to IP issues.

The other comment is regarding the tagging and classification system. This, of course, means more work for the IT team and sales, but maybe the tagging and classification system of images would be helpful if these were streamlined with the tagging system say of Corbis and the other big partners. My logic is that the more we can show our images in a format that these partners are familiar with the more they would feel comfortable coming back to Demotix. Of course, this would require some (maybe even a lot) of back office work.

But today congratulations are due on your achievements.

best

Lawrence

Lawmoment - Lawrence also on my website www.lawmoment.com

yuliseperi

sound good for demotix community

yuli seperi

Turi

Jumping in here! And sorry for the confusion. We sent out a mass email to contributors which we hoped answered most things, but here just posted the official press release.

So:

- THE most important thing first: Corbis will, of course, license pictures on an image-by-image basis. They'll work with us in exactly the same way we work with you, and the same way in which they work with all their photographers. Same model, same rates.

- Corbis will not be taking every image published on Demotix. They'll be taking an edited feed. @Nir asks how they'll choose, and the answer will of course be quality and salesworthiness, but based on a long-term as well as immediate sales needs. So they won't just be taking the breaking, or the features, or whatever. They'll be taking what they believe will sell across time and platforms.

- Corbis will be reporting every individual sale to us within 45 days.

- Corbis will be taking a small cut of revenues to cover their sales teams. In answer to @Derek, they'll be taking MUCH less than 50. We've negotiated, we think, the best deal for contributors in the industry here.

- Archive, in answer to @Theodor: Yes, we absolutely want Corbis to take an edit of our archive. They have 200 sales people around the world to promote it, and a very large proportion of their current sales are in the long-tail of magazines, books, etc... which is not breaking news. That edit has not kicked off. We'll flag this issue before it does, so that whoever does not want their images in the Corbis sales remit can take them out.

- On that note, please bear in mind you can jump ship immediately and at any time, by deleting yourself from Demotix: email community@demotix.com When you do, all your images drop too.

All thanks, and best!

Turi

emotionalstress

Congratulations on another breakthrough in the evolution of photojournalism. A win/win deal for communication in the digital age. Well done!

Theodor

Hi Turi,

this are interesting informations. I seriously ask the same question Nishant Ratnakar!!!
It is of very high importants that here are clear explanations regarding the agreeement. Transparency simply.
I have not upload too much here, so it is not a real concern yet. I also do not have any problems marketing my photo reports and stories as they are often made in a assignment, but especially this is the reason why I would like to see the conditions.
I have had in the past the hassle with DPA and their bloody tricky policies, so I started to work 100% independent. That works, so demotix is rather are carrier for the cyberspace and I will continue to upload but would be careful choose which and how many image about a topic if things are not transparent because these agencies are in kind of self destructing wars in underpricing each other. But the worse for an author and copyright holder are these deals and agreements which can change the whole outset as the first uploads had been made.

So, Turi, for the sake of clear conditions please do come up asap with very clear information what the role of Corbis will be. Does it concern just the images uploaded after Demotix Agreement with Corbis or does it include ALL images uploaded. The reasons are clear?

Bien à vous

Theodor

Theo Fruendt Paris, France

Theodor

Hi Turi,

this are interesting informations. I seriously ask the same question Nishant Ratnakar!!!
It is of very high importants that here are clear explanations regarding the agreeement. Transparency simply.
I have not upload too much here, so it is not a real concern yet. I also do not have any problems marketing my photo reports and stories as they are often made in a assignment, but especially this is the reason why I would like to see the conditions.
I have had in the past the hassle with DPA and their bloody tricky policies, so I started to work 100% independent. That works, so demotix is rather are carrier for the cyberspace and I will continue to upload but would be careful choose which and how many image about a topic if things are not transparent because these agencies are in kind of self destructing wars in underpricing each other. But the worse for an author and copyright holder are these deals and agreements which can change the whole outset as the first uploads had been made.

So, Turi, for the sake of clear conditions please do come up asap with very clear information what the role of Corbis will be. Does it concern just the images uploaded after Demotix Agreement with Corbis or does it include ALL images uploaded. The reasons are clear?

Bien à vous

Theodor

Theo Fruendt Paris, France

Nishlens

Good development. But I have a serious question... what licensing model would corbis sell our images picked from Demotix? Rights managed or Royalty Free? And I think this is an important aspect. I personally never deal with royalty free licensing. I am always for rights managed.

Turi, can you please clarify on what model would this be?

Hoping to hear soon.

Thanks and Regards,
Nishant Ratnakar
www.nishantratnakar.com

Nishant Ratnakar
Independent Photographer, writer & multimedia producer
www.nishantratnakar.com

Nir-Alon

Very nice!!

"Corbis will handpick a selection of images" - any idea yet what their criteria are?

Nir Alon
Jerusalem
http://ImagesOfMyThoughts.com
http://www.facebook.com/pages/Images-Of-My-Thoughts-com/141523159234806

sanjeevsyal

Oh my God..!! This is such a big news for all of us. Congratulations..!!

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