Mock food queue outside Apple store to coincide with iPhone 5 launch

01/04

Caption

A mock food queue was staged outside the Sydney Apple flagship store on the eve of the launch of the company's new mobile phone, the iPhone 5, in protest over consumerism.

02/04

Caption

A mock food queue was staged outside the Sydney Apple flagship store on the eve of the launch of the company's new mobile phone, the iPhone 5, in protest over consumerism.

03/04

Caption

A mock food queue was staged outside the Sydney Apple flagship store on the eve of the launch of the company's new mobile phone, the iPhone 5, in protest over consumerism.

04/04

Caption

Mock Food queue outside the Sydney Apple store on the eve of the launch of the iPhone 5.

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A mock food queue was organised by Francis Le opposite the actual queue for the iPhone 5 launch outside the flagship Apple store in order to protest and raise issues about consumerism.

He hope to promote his own initiative ‘Giving Up for Good’, promoting charity over consumerism.